Our mission

       She Shines is a collaborative photography experience created by artists Keeley Kelch and Erika Schoof. Both photographers are successful business owners and have a decade-long portfolio of testimonials and beautiful imagery that speaks to their passion for photography. From fine art weddings to lifestyle and studio portraiture, both Keeley and Erika have flexed each creative muscle to create unique stills of incredible moments in life. This inclusive and prolific background, between the two, has proved to create the perfect equation for She Shines.

 
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The mission with each and every participant includes a "checklist" of a more spiritual and emotional nature.

• forget about everything outside of the moment

The more distracted you are, the less therapeutic this experience will be for you. This is your moment to spoil yourself. We know that can be a difficult concept to understand. Women, generally speaking, don't take enough time for themselves when they're busy with careers, significant others, and/or kids. But this is your moment! Don't spend it worrying about anything else but your own beauty, courage, and strength. After all, it's not easy being a woman!

• avoid all negative thoughts and words about your body

If you walk into the space thinking about every little thing on your body that you consider a flaw, you will spend this incredible experience tense and worried instead of relaxed and sexy and beautiful. You are... by the way! You are sexy. You are beautiful. You are strong. You are courageous. Don't let anyone or any little "flaw" make you think differently. Our job is to bring out the best of and in you, so give us a clean slate and wipe those negative thoughts out!

• make the session personal and don't be shy about ideas

Nothing that you enjoy or are in to is off the table for incorporating. In fact, the more personal you make this to you, the more comfortable you will be and the more fun we will all have together! You bring it and we will find a way to play around with it. It opens you and us up to breaking down barriers!

• don't shy away from being vocal

The last thing we want is for you to walk away with any negative thoughts or feelings about your experience with us. So if you have an idea about something, say it! Sometimes you are the best director in certain moments. And if we ask you to do something that makes you uncomfortable, say it! Every body is different so we may model a pose or shot that doesn't work for you and that's ok. So if it's not working for you, don't shy away from letting us know.


Meet the Artists!

 
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Keeley Kelch - Keeley Loy Photography

"I absolutely love being a photographer. I’m also a daughter, sister, wife & friend. My passion for photography started at a very young age. Growing up in the country, I had so much surrounding me to inspire beautiful images. I continued to explore my creativity in my high school darkroom where I really fell in love with film. I spent the following years at the Art Institute of Philadelphia, where I met Erika!

I’m proud to say we both have built successful careers in wedding & portrait photography and enjoy working with & inspiring each other. Through our collaboration on this project, we hope to inspire confidence & worth into every woman’s life. Self-love & body awareness is so important in today’s society and She Shines will continue to support exactly that, and I am so proud to be a part of it!"


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Erika Schoof - Little Blue Box Photography

"I began my love for photography at around age 8. My first camera was small and pink and of course... film. I had an immediate attraction to capturing everyone and everything around me despite not knowing how it all worked, thus throwing away several rolls of undeveloped film. From there I learned the ins and outs of the intricacies of film in a high school photography class.

College, at the Art Institute of Philadelphia, was my first step into the digital photography world and where I met Keeley! We both shared a love for this art form and went on to begin thriving careers in wedding and portrait photography.

After years of working apart and together, we decided to collaborate on this project to both inspire ourselves and the participants to push beyond the boundaries of "societal beauty" and welcome a new and re-imagined connection with our bodies."